Important Update from LinkedIn
As of November 2024, LinkedIn will reduce visibility for jobs posted by search and staffing companies if they’re imported as Basic Jobs or Limited Listings from third-party platforms, like Applicant Tracking Systems (ATS) or job boards. To maintain visibility, staffing and recruiting agencies must promote their jobs. LinkedIn also reserves the right to classify companies as staffing agencies and may require job promotion accordingly.
Does this mean you can no longer have a free listing on LinkedIn?
It does not! You can still list jobs for free, but to keep them visible, you’ll need to post them manually.
Step-by-Step Guide to Manually Posting Jobs on LinkedIn
Follow these steps to post your jobs directly on LinkedIn.
1. Log In to LinkedIn
- Head over to LinkedIn.com and sign in to your company’s LinkedIn account.
2. Access LinkedIn’s Business Tools
- In the top right corner, click For Business.
- From the dropdown, select Hire on LinkedIn.
3. Start Creating Your Job Post
- On the Hire on LinkedIn page, click Post a Job (top right corner).
- Choose whether to write your own job description or let LinkedIn’s AI lend a hand—your call!
4. Enter Job Details
- Fill in all required job information fields, such as job title, location, employment type, and description.
- When you’re ready, scroll down and click Next.
5. Add Your ATS Link for Tracking Applicants
To track candidates applying through LinkedIn specifically, follow these steps:
- Get Your Job’s Unique Link: In your ATS, find the job’s unique application link.
- Add Tracking Code: Append ?s=LinkedInBasic to the end of the URL to track LinkedIn applicants.
- Insert the Link: In your LinkedIn job post, locate the Receive applicants field, select At an external website, and paste the job’s ATS link (with the tracking code) here.
6. Verify Your Company Affiliation (If Prompted)
LinkedIn may ask you to confirm your company connection:
- Enter your work email address and click Send Code.
- Follow any additional prompts to complete verification.
7. Finalize Your Job Posting
- Double-check all your information, make any final tweaks, and when everything looks good, click Post Job to make it live!
By following these steps, you’ll be able to post jobs on LinkedIn manually, effectively guiding applicants to your ATS for seamless tracking and management. Need a hand? Our support team is always here to help—don’t hesitate to reach out!